Ferrari, controlled by industrial group Fiat SpA, will sell car models such as the Discount IWC and the latest FF in India via a dealership each in New Delhi and Mumbai, the auto maker said. The two dealerships will add to the some 200 dealerships that Ferrari has in 57 countries. Discount Jacob&Co a Ferrari, however, will be more expensive in India than elsewhere as the federal government levies taxes in excess of 100% on cars that are imported or completely built units, making them twice as expensive than in the country of production. At 22.27 million rupees Discount Jaeger leCoultre, the California will be the cheapest Ferrari car in India. The 458 Italia will cost 25.66 million rupees and the 599 GTB will be offered at 33.71 million rupees. The Indian dealerships will be established and managed by India's Shreyans group, which also operates dealerships of German sports car maker Porsche Automobil Holding SE and Italian motorcycle maker Discount Montblanc in India. Shreyans will also set up an independent office of Ferrari in India to manage the dealer network and handle after-sales service. The New Delhi dealership will be operational by spring this year, while that at Mumbai will start selling cars in the second half, Ferrari said. "Obviously, we won't stop at two dealerships," said Ashish Chordia, chairman of Shreyans group, told Dow Jones Newswires by phone from Italy.
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